Monday, August 25, 2014

Weber State's Career Services Commercials

I am so grateful for the opportunity I have had to work at the Career Services Center at Weber State. This summer I've been working hard to produce some commercials for them. These commercials will be released on their website, shown around campus, and played at football games, etc. The idea is to market the Career Services Center to the students.

This specific project took more coordinating on my part than any other project I've worked on. As the producer, I budgeted (including working with the director of Career Services to get my budget approved), assembled a crew, scheduled the productions, and made sure everything was organized. I am grateful for everyone at Career Services that helped. I'm also grateful for Matt Goff, a fellow student that was brought on as my director of photography (AKA cinematographer). 

He just finished a documentary project that he shot in Africa and did a fantastic job at helping me with lighting, framing, and running the cameras. I was the director on this project as well and so having Matt focus on those things freed me up to really help the actors. I would give Matt direction on framing and lighting when needed and I had a shot list for him to follow, but other than that I let him take control.

As director, I cast the actors. We had some professional actors and some amateurs, but all of them did a great job. As director, I also went location scouting and prop hunting. I tried to put as much thought into the emotion of the pieces as possible so that I could get a look and feel that would make people laugh and and inspire students to go to the Career Services center on campus.

We have a Halloween themed commercial that will be coming out in October. Lacy Simmons did a great job on make-up for our zombies! I would highly recommend her to anyone needing a make-up artist.

The editing has been fun too. I really like editing! Adding the sound affects and finding the right pacing is something I keep getting better at every time I edit.

Recently I showed the rough cuts of these commercials to the team at the Career Services Center. They really liked them and the director of the Career Services Center came to me afterward and told me about a few more projects that he had for me to work on. That helped me to know my work was appreciated and I'm excited to work on some of these future projects. (One of which I just filmed the interview for today).

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